Local Beekeeper Expresses Concern Over Closure of Farmers' Market
Kathy and Kevin Beamish, co-owners of Beamish Honey in Horseshoe Valley, have a deep appreciation for farmers' markets. As small-scale beekeepers with 80 hives across four farms in Oro-Medonte, they rely on farmers' markets for their success. The Springwater Farmers' Market in Elmvale played a pivotal role in their business, but it faced a setback when the local council decided to withdraw support during a meeting on October 4.
The Beamishes expressed their disappointment, highlighting the irony that, during the pandemic, the government strongly promoted "shop local" to support local businesses. However, the economic challenges persist, and the question arises: Where is the support for local businesses now?
Notably, in December 2020, the Ontario government announced $4.4 million in funding to ensure the long-term sustainability of the province's tourism industry through initiatives like the Reconnect Festival and Event Program. Six months later, federal funding of $33 million was allocated to promote shopping locally, with a substantial portion earmarked for Ontario programs. These funds were used for creating shop-local branding, digital content, seasonal campaigns, and advertisements encouraging consumers to buy from local businesses.
The decision to withdraw support for the Elmvale market has sparked concern among local vendors, many of whom are small businesses or newcomers. Farmers' markets provide a crucial platform for these businesses to build their brands and connect with their communities. It's not just about the revenue; it's about preserving an authentic and locally rooted brand.
Beth Havers, founder of Aunt Beth’s Whisky Cookies, emphasized the value of farmers' markets for small businesses, highlighting their role in product promotion and brand recognition.
Two Springwater Township councillors, Matt Garwood and Brad Thompson, are determined to fight for the survival of the farmers' market, recognizing its significance to the community's character and social fabric. Garwood, representing Elmvale, has supported the market for over a decade, emphasizing its role as a meeting point and social outing for the older residents. Thompson echoed these sentiments, expressing his surprise and displeasure at the decision to cut funding for the market.
According to Jeff Schmidt, Springwater Township’s chief administrative officer, the council's decision is not set in stone. The township remains open to supporting another community group willing to take over the market.
Thompson remains optimistic about the market's future, stating that they haven't given up on finding a solution to keep it running.
In summary, the closure of the Elmvale farmers' market has raised concerns among local businesses, including beekeepers like the Beamishes. While funding was allocated to support local businesses, the decision to discontinue support for the market contradicts the spirit of "shop local." Local officials and vendors are determined to explore alternative solutions to keep this important community asset alive.
- #LocalFarmersMarket, #SupportLocalBusinesses, #CommunitySupport, #SmallBusinesses,
- #Beekeepers
